AliExpress Anniversary Sale 2025: Up to 78% Off, Best Sellers, and More!

The AliExpress Anniversary Sale is one of the most awaited online shopping events of the year. With millions of products available at significant discounts, this event attracts shoppers from all around the globe. In 2025, AliExpress is gearing up for its biggest sale yet, with discounts of up to 78% off on a wide range of products, including electronics, Hair Wigs, fashion, home goods, beauty products, and more. This comprehensive guide will delve into everything you need to know about the AliExpress Anniversary Sale 2025, including the best deals, top sellers, tips for maximizing savings, and more.

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  1. What is the AliExpress Anniversary Sale?

The AliExpress Anniversary Sale marks the annual celebration of AliExpress’s founding by the Alibaba Group in 2010. This sale typically lasts several days and features exclusive discounts, flash sales, and promotional offers across various product categories. The event aims to reward loyal customers while attracting new ones by providing unbeatable prices on top-selling items.

Why is the Anniversary Sale Important?

  • Massive Discounts: Shoppers can find discounts ranging from 50% to 78% off on popular items, making it the perfect opportunity to purchase high-demand products.
  • Variety of Products: The sale covers virtually every category available on AliExpress, from electronics and fashion to home decor and beauty.
  • Global Participation: The Anniversary Sale attracts millions of shoppers worldwide, creating a vibrant shopping atmosphere.
  1. History of AliExpress and the Anniversary Sale

Since its launch in 2010, AliExpress has grown into a leading online marketplace, connecting buyers with sellers, primarily from China. The platform offers a diverse range of products at competitive prices, making it a go-to destination for online shoppers.

Milestones in AliExpress History:

  • 2010: Launch of AliExpress, enabling small and medium-sized businesses to reach global consumers.
  • 2015: The first Anniversary Sale takes place, marking the beginning of a significant annual event.
  • 2020: The sale becomes a record-breaking event, attracting unprecedented global participation during the COVID-19 pandemic.
  • 2023: The sale introduces innovative features like live-streaming shopping events and interactive games to enhance user engagement.
  1. Key Dates for the AliExpress Anniversary Sale 2025

Planning is essential for maximizing your savings during the AliExpress Anniversary Sale. While the exact dates are typically announced closer to the event, shoppers can expect the sale to take place in mid-March 2025. Here’s a tentative timeline to keep in mind:

  • Pre-Sale Period: Begins in early March, allowing shoppers to browse products and set alerts for discounts.
  • Main Sale Period: Officially runs for several days in mid-March, featuring massive discounts and special promotions.
  • Post-Sale Promotions: Flash sales and additional discounts may continue for a few days following the main event.
  1. Top Categories to Shop in 2025

AliExpress offers a vast array of products during the Anniversary Sale. Here are the top categories you should focus on to maximize your savings:

  1. a) Electronics and Gadgets

Electronics is one of the most popular categories during the Anniversary Sale. Expect significant discounts on smartphones, tablets, laptops, and accessories. Brands like Xiaomi, Huawei, and Samsung are expected to offer special deals.

Must-Buy Products:

  • Smartphones: Look for models with impressive features at unbeatable prices.
  • Laptops: Discounts on popular brands and new releases.
  • Wearables: Fitness trackers and smartwatches with advanced features at reduced prices.
  1. b) Fashion and Apparel

Fashion items, including clothing, shoes, and accessories, are always in high demand during the sale. AliExpress offers trendy styles for men, women, and children at competitive prices.

Best Deals to Watch:

  • Women’s Clothing: Dresses, tops, and skirts at substantial discounts.
  • Men’s Fashion: Casual and formal wear available at lower prices.
  • Accessories: Jewelry, handbags, and shoes to complete your outfits.
  1. c) Beauty and Health Products

The beauty category will feature a wide range of skincare, makeup, and health products at discounted rates. This is an excellent opportunity to stock up on your favorite items.

Popular Products:

  • Skincare: High-quality facial masks, serums, and cleansers.
  • Makeup: Eye shadow palettes, lipsticks, and tools.
  • Health Gadgets: Fitness equipment and wellness devices.
  1. d) Home and Garden

Shop for essential home goods, kitchen gadgets, and gardening tools at reduced prices. The Anniversary Sale is a perfect time to upgrade your living space.

Top Items:

  • Kitchen Appliances: Air fryers, blenders, and cookware sets.
  • Home Decor: Wall art, furniture, and lighting options.
  • Gardening Tools: Seeds, planters, and tools for outdoor enthusiasts.
  1. e) Toys, Hobbies, and Sports Equipment

The sale is also an ideal time to shop for toys, games, and sports equipment, catering to both kids and hobbyists.

Must-Have Products:

  • Toys: Educational and interactive toys for children.
  • Sports Gear: Equipment for fitness enthusiasts, including weights and yoga mats.
  • Hobbies: Craft supplies and tools for DIY projects.
  1. How to Maximize Your Savings During the Sale

To get the best deals during the AliExpress Anniversary Sale, consider the following strategies:

  1. a) Create an Account and Sign Up for Notifications

Before the sale begins, make sure you have an AliExpress account set up. Sign up for notifications to receive updates on the latest deals, flash sales, and exclusive discounts.

  1. b) Utilize Coupons and Discounts

AliExpress frequently offers coupons that can be applied to your purchases. Look for platform-wide coupons as well as store-specific discounts to maximize your savings.

  1. c) Take Advantage of Flash Sales

Flash sales are short-term promotions that offer limited-time discounts on selected items. Be prepared to act quickly, as these deals can disappear in minutes.

  1. d) Compare Prices

Before making a purchase, compare prices across similar products and sellers. Use AliExpress’s built-in comparison tools to ensure you are getting the best deal.

  1. e) Check Seller Ratings and Reviews

Always check seller ratings and customer reviews before making a purchase. This will help you identify reputable sellers and avoid potential scams.

  1. f) Plan Your Shopping List

Create a shopping list of items you want to purchase before the sale starts. This will help you stay focused and avoid impulse buys during the sale.

  1. Exclusive Offers for New Users

The AliExpress Anniversary Sale is an excellent opportunity for new users to save even more. AliExpress often provides special discounts and coupons for first-time buyers. Here are some exclusive offers to look out for:

  1. a) New User Coupons

As a new user, you can often find exclusive coupons that provide additional discounts on your first order. These can be combined with existing sale discounts for even greater savings.

  1. b) Referral Bonuses

If you refer friends to AliExpress, both you and your friend can receive rewards or discounts. This is a great way to save while sharing your favorite shopping platform with others.

  1. c) Special Promotions for App Users

Download the AliExpress mobile app to access exclusive app-only promotions and deals. Many sales are specifically designed for app users, offering additional discounts.

  1. Shopping Safety During the Sale

While the AliExpress Anniversary Sale presents fantastic opportunities for savings, it’s essential to shop safely. Here are some tips to ensure a secure shopping experience:

  1. a) Use Secure Payment Methods

Always choose secure payment methods like credit cards or PayPal when shopping on AliExpress. These methods offer additional layers of protection in case of disputes.

  1. b) Understand the Return Policy

Before making a purchase, familiarize yourself with AliExpress’s return and refund policies. This will help you know what to expect if you need to return an item.

  1. c) Look for Buyer Protection

AliExpress offers buyer protection guarantees, ensuring that you receive your products as described or receive a full refund. Always check if the seller provides these guarantees.

  1. d) Be Cautious with Deals That Seem Too Good to Be True

If a deal appears too good to be true, it’s worth investigating further. Check the seller’s ratings and reviews to determine the legitimacy of the product.

  1. Best Sellers to Watch in 2025

During the Anniversary Sale, certain products consistently emerge as best sellers. Here’s a list of items to keep an eye on:

  1. a) Electronics
  • Xiaomi Mi 13: Anticipated to be one of the top-selling smartphones during the sale.
  • Huawei P60: Expected to attract buyers with its advanced features and sleek design.
  1. b) Fashion
  • Trendy Women’s Dresses: Styles that are in vogue, likely to see high sales volumes.
  • Men’s Casual Wear: Comfortable and stylish clothing items appealing to a broad audience.
  1. c) Beauty Products
  • Korean Skincare: Popular products like sheet masks and serums expected to be best sellers.
  • Cosmetics: High-quality makeup products from renowned brands likely to attract buyers.
  1. d) Home Appliances
  • Smart Home Devices: Smart bulbs, cameras, and speakers expected to be in high demand.
  • Kitchen Gadgets: Air fryers and pressure cook

Years likely to be among the top sellers.

  1. e) Toys and Games
  • Educational Toys: STEM toys and games for children likely to attract parents looking for quality educational options.
  • Board Games: Classic and new board games expected to be popular among families and friends.
  • When is the AliExpress Anniversary Sale 2023?

The AliExpress Anniversary Sale 2023 took place from March 28 to April 4, 2023. This annual event typically lasts several days and features significant discounts on a wide range of products. If you’re looking for updates about future sales or events, it’s always a good idea to check the AliExpress website or subscribe to their newsletters for the latest information.

How to Prepare for the AliExpress Anniversary Sale?

Preparing for the AliExpress Anniversary Sale can help you maximize your savings and ensure you snag the best deals. Here’s a comprehensive guide on how to get ready for the sale:

  1. Create or Update Your AliExpress Account
  • Sign Up: If you don’t have an account, create one on AliExpress. Having an account allows you to save items, track orders, and access exclusive deals.
  • Update Information: Ensure your shipping address and payment details are up to date to streamline the checkout process.
  1. Set a Budget
  • Determine Your Spending Limit: Decide how much you’re willing to spend during the sale. This will help you avoid impulse purchases and stick to your shopping goals.
  • Prioritize Purchases: Make a list of items you need or want, and prioritize them based on necessity and desire.
  1. Research and Compare Products
  • Identify Desired Products: Make a list of specific items you’re interested in buying, such as electronics, fashion, or home goods.
  • Read Reviews: Check product reviews and ratings to ensure you’re buying quality items. Look for trusted sellers with high ratings.
  • Compare Prices: Before the sale, compare prices of items across different sellers to know their regular prices. This will help you determine if a sale price is a good deal.
  1. Sign Up for Notifications
  • Enable Notifications: Subscribe to AliExpress’s newsletter and enable notifications on the app to receive updates about flash sales, exclusive discounts, and alerts for your wishlist items.
  • Follow on Social Media: Follow AliExpress on social media platforms for real-time updates and promotions.
  1. Download the AliExpress App
  • Access Exclusive Deals: The mobile app often has app-exclusive promotions and flash sales. Download it to stay updated and easily browse products.
  • Save Favorites: Use the app to save items to your favorites for quick access during the sale.
  1. Use Coupons and Discounts
  • Collect Coupons: Check for available coupons before the sale starts. AliExpress often provides platform-wide coupons and store-specific discounts.
  • Check for Promo Codes: Look for additional promo codes that can be applied at checkout for extra savings.
  1. Plan Your Shopping Strategy
  • Set Reminders: Keep track of the sale dates and set reminders for when the sale starts.
  • Time Your Purchases: Flash sales and limited-time offers may occur during the sale, so be prepared to act quickly when you see a deal on your wish-list items.
  1. Check Seller Ratings and Reviews
  • Research Sellers: Before making a purchase, verify the seller’s rating and read customer reviews to ensure you’re buying from a reputable source.
  • Look for Buyer Protection: Choose sellers that offer buyer protection guarantees to safeguard your purchases.
  1. Be Cautious with Deals
  • Avoid Impulse Buying: Stick to your shopping list and budget to avoid overspending on items you don’t need.
  • Watch for Deals that Seem Too Good to Be True: If a deal looks too good to be true, investigate further. Check the product quality and seller reputation.
  1. Prepare for Checkout
  • Have Payment Options Ready: Ensure you have secure payment methods set up, such as credit cards or PayPal, for a smooth checkout experience.
  • Check Shipping Options: Familiarize yourself with shipping options and costs to avoid surprises at checkout.
AliExpress Anniversary Sale 2025: Up to 78% Off, Best Sellers, and More!

AliExpress Anniversary Sale 2025

What are the Discounts and Deals Available During the Anniversary Sale?

During the AliExpress Anniversary Sale, shoppers can expect a wide range of discounts and deals across various categories. Here’s a breakdown of the typical discounts and promotions you might find during the sale:

  1. Sitewide Discounts
  • Percentage Off: Discounts can range from 10% to 78% off sitewide, applicable to a wide variety of products across different categories.
  • Flash Sales: Limited-time flash sales offer additional discounts on select items, often lasting just a few hours.
  1. Coupons and Vouchers
  • Platform Coupons: AliExpress usually provides platform-wide coupons that can be applied at checkout to save extra money.
  • Store-Specific Coupons: Many individual sellers offer their own coupons for extra discounts on their products.
  1. Bundle Deals
  • Buy More, Save More: Many sellers offer discounts when purchasing multiple items together. For example, buying two or more items from the same seller can yield additional savings.
  1. Free Shipping Offers
  • Free Shipping: Certain products may come with free shipping or low-cost shipping options, making it easier to save on delivery fees.
  • Minimum Purchase Requirement: Free shipping is often available with a minimum purchase threshold.

Here is some AliExpress Free Shipping Coupon Codes:

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  1. Limited-Time Offers
  • Hourly Deals: Some products are featured as hourly deals with significant discounts, encouraging shoppers to act quickly.
  • Last-Minute Sales: As the sale approaches its end, expect last-minute deals to entice customers.
  1. Special Promotions
  • Lucky Draws and Games: AliExpress often incorporates interactive promotions, where shoppers can participate in games to win discounts or coupons.
  • Bargain Price Events: Certain items may be listed at bargain prices during the sale, providing substantial savings.
  1. Category-Specific Discounts
  • Electronics: Discounts on gadgets, smartphones, and accessories, often ranging from 20% to 50% off.
  • Fashion: Apparel and accessories typically see discounts between 15% to 70% off.
  • Home Goods: Expect discounts on home appliances, decor, and kitchenware, usually from 10% to 60% off.
  • Beauty Products: Skincare and makeup items can have discounts ranging from 20% to 50% off.
  1. Exclusive Member Deals
  • VIP Discounts: AliExpress often provides exclusive discounts for members or frequent shoppers, encouraging account sign-ups.
  • Early Access Sales: Some deals may be available for early access to account holders before the general public.
  1. Payment Promotions
  • Cashback Offers: Certain payment methods or third-party payment services may offer cashback during the sale period.
  • Installment Payment Options: Some products may allow installment payment options to make larger purchases more manageable.

What kind of products will be available during the sale?

During the AliExpress Anniversary Sale, shoppers can find a vast selection of products across various categories. Here’s a detailed overview of the types of products typically available during the sale:

  1. Electronics
  • Smartphones and Accessories: A wide range of smartphones, cases, screen protectors, chargers, and other mobile accessories.
  • Laptops and Tablets: Discounts on laptops, tablets, and their accessories, including bags and peripherals.
  • Home Appliances: Small kitchen appliances like blenders, air fryers, and vacuum cleaners, along with larger appliances.
  • Wearable Tech: Smartwatches, fitness trackers, and health monitors.
  1. Fashion
  • Clothing: Discounts on men’s, women’s, and children’s clothing, including casual wear, formal attire, and seasonal collections.
  • Footwear: A variety of shoes, sandals, boots, and sneakers for all ages and occasions.
  • Accessories: Bags, belts, hats, and jewelry to complement any outfit.
  1. Beauty and Health
  • Cosmetics: Makeup products, skincare items, and beauty tools, often featuring popular brands at discounted prices.
  • Hair Care: Hair styling tools, hair extensions, and hair care products like shampoos and conditioners.
  • Personal Care: Health and wellness products, including supplements, fitness gear, and grooming items.
  1. Home and Garden
  • Home Decor: Items such as wall art, decorative pillows, and lighting fixtures.
  • Furniture: Small furniture pieces, storage solutions, and outdoor furniture.
  • Garden Supplies: Tools, planters, and outdoor decor to enhance your garden or balcony.
  1. Toys and Hobbies
  • Children’s Toys: A variety of toys, from educational STEM kits to dolls and action figures.
  • Games and Puzzles: Board games, card games, and jigsaw puzzles for family fun.
  • Craft Supplies: Art supplies, DIY kits, and hobby materials for creative projects.
  1. Automotive
  • Car Accessories: Dash cams, phone mounts, seat covers, and maintenance tools.
  • Motorcycle Gear: Helmets, protective clothing, and parts for motorcycle enthusiasts.
  1. Sports and Outdoors
  • Fitness Equipment: Gym gear, yoga mats, weights, and fitness trackers.
  • Outdoor Gear: Camping equipment, hiking gear, and sportswear for outdoor activities.
  1. Gadgets and Tools
  • Tech Gadgets: Drones, smart home devices, and innovative gadgets for tech enthusiasts.
  • Tools and Hardware: Power tools, hand tools, and home improvement supplies for DIY projects.
  1. Books and Stationery
  • Books: A range of books across genres, from novels to textbooks.
  • Stationery: Notebooks, planners, pens, and art supplies for students and professionals.
  1. Pet Supplies
  • Pet Care Products: Food, toys, and accessories for dogs, cats, and other pets.
  • Grooming Supplies: Brushes, shampoos, and grooming tools.

Is there any special delivery offer during the sale?

Yes, during the AliExpress Anniversary Sale, there are often special delivery offers designed to enhance the shopping experience and encourage purchases. Here are some typical delivery offers you might find during the sale:

  1. Free Shipping
  • Free Shipping on Selected Items: Many products come with free shipping options, especially when purchased from specific sellers or during promotional periods.
  • Minimum Purchase Requirement: Free shipping may be available on orders over a certain amount, so it’s beneficial to check if your cart qualifies.
  1. Discounted Shipping Rates
  • Reduced Shipping Fees: In addition to free shipping, some sellers may offer significantly reduced shipping rates on their products during the sale.
  • Multiple Shipping Options: Shoppers can often choose from various shipping methods, including economy and expedited options, allowing for cost-effective or faster delivery.
  1. Local Warehouses
  • Faster Delivery from Local Warehouses: Products available in local warehouses may offer quicker shipping times, sometimes with free or reduced shipping fees.
  • Regional Shipping Promotions: AliExpress may have special shipping deals based on your location, promoting local sellers and quicker delivery times.
  1. Order Tracking
  • Real-Time Tracking: Most orders come with tracking options, allowing shoppers to monitor their package’s journey and estimated delivery date.
  • Enhanced Customer Support: During the sale, customer service may provide additional support for shipping inquiries or issues.
  1. Promotional Bundles
  • Shipping Discounts on Bundled Items: If you purchase multiple items from the same seller, you may qualify for free or discounted shipping, making it more economical.
  1. Limited-Time Shipping Offers
  • Flash Shipping Promotions: Occasionally, AliExpress may run limited-time promotions offering free or discounted shipping for specific products or categories, encouraging shoppers to buy quickly.
  1. Use of AliExpress Coins
  • Shipping Discounts with Coins: Shoppers can often use AliExpress Coins earned through previous purchases or participation in promotions to reduce shipping costs.
  1. Conclusion

The AliExpress Anniversary Sale 2025 promises to be an exciting shopping event filled with incredible deals and discounts. With discounts of up to 78% off, shoppers have the opportunity to save big on a wide range of products. By following the tips outlined in this guide, you can navigate the sale effectively and make the most of your shopping experience.

As the sale approaches, be sure to stay updated on the latest news, sign up for notifications, and prepare your shopping list. Whether you’re looking for electronics, fashion, beauty products, or home goods, the AliExpress Anniversary Sale is the perfect time to stock up on your favorite items at unbeatable prices. Happy shopping!

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